Writing Alt Text for Accessibility

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How and when to apply alternative text

For users of screen reading applications and people with visual impairments, text alternatives (alt text) convey the purpose or function of an image so as to provide an equivalent user experience in a document or on a website. Including alt text in digital documents, websites, and mobile apps is a requirement of the Website Content Accessibility Guidelines (WCAG) and is essential to making your website accessible.

In this 45-minute virtual training, participants will learn how and when to apply alternative text; test their knowledge through in-class exercises; and get an opportunity to ask questions of our accessibility expert.

Learning Outcomes

By completing this virtual training, participants will have an understanding of:

  • What is alt text
  • What items need alt text
  • When not to write alt text
  • Alt text best practices
  • Handling complex content such as infographics, tables, graphs, maps, charts, etc.
  • How to write effective alt text

Who should view this virtual training

  • Everyone who creates digital documents
  • Everyone who posts to social media
  • Everyone who creates and/or posts content to a website
  • Web developers
  • Graphic designers
  • Anyone who has taken our accessible documents training courses

Take away

  • An understanding of some of the limitations of making content accessible with alternative text.
  • Consideration for creating content that will be accessible to screen readers.

This was extremely useful and informative!

Great practical tips, especially for complex graphics like tables, writing our factions and number, as well as charts.

Generic alt text doesn’t fully express what an image is

I liked the structure of this presentation as it provided perspective (and real experience) of how alt text is important, but also how generic alt text doesn’t fully express what an image is in its entirety.

Certificate of Completion

After viewing this webinar you will be awarded a personalized Certificate of Completion which can be shared on LinkedIn, Twitter,  and Facebook, downloaded as a PDF or shared via URL.

Webinar Permissions

Your purchase gives one person access to view this webinar for 7 days from the date of purchase. Access is non-transferable and log in details may not be shared with others. No extensions will be given beyond 7 days.

15% Discount

Order 3 or more tickets to view this webinar and get 15% off your order.